Okay guys, my next guest is seriously just built different. This guy, who as you will hear, seemed so intimidating to me, was one of the coolest people I've had the chance to meet through my show. For starters, I am fascinated by the very REAL and very diehard community he's created. Not around a brand, but around a way of living. I won't give away too much - because it's a way better story coming from him - but it's just so important to keep in mind that he built his brand in a time that predates the automation and algorithms we're so accustomed to today. he's harnessed digital revolutions, maximized personal and professional outputs, and stayed fiercely true to his mission. This episode tells his fascinating personal and professional story and also was a therapy session for my unmotivated ass. Without further adieu... Matthew Vincent.